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Tower of Terror

Events, Experiential, Public Relations

Stopping the public in their tracks, arresting their attention so completely that they cannot move, is a media dream. While working with Cow PR on a campaign for Euro Disney we made that dream come true.
The brief was to design, manufacture and install a replica lift car based on the Disney ride Tower of Terror. One rare ingredient was required to make this work, suspension of disbelief.

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  • Client Disney
  • Agency Cow PR
  • Location Leicester square