- Date 7 March 2013
- CategoryExperiential Marketing
What better time to stand around Berkeley Square all day than than some of the coldest days of December! This job aimed to promote Minis new ‘Ministry of Finance’ scheme, which offered customers the choice of buying select models on more affordable terms through monthly payments! Great idea, Minis are undoubtedly awesome. As such we provided a ‘fun hire’ scheme within Westminster, that allowed people to drive, or be driven, to anywhere within an hours round trip. Many photos and videos were also taken at the event and a youtube video is linked at the bottom of this post, composed by Zak Waters. It was a great success and great fun, thanks to Mischief who were a wonderful client during the process.