PR Cadbury’s Spider Our latest creation that will make you ‘screme’ this Halloween: a 1.5 metre sculpture of Crunchy Spiders and Screme Eggs at The London Bridge Experience And The London Tombs!
Exhibition O2 Business Show Live From typewriter to tablet, these sets make up part of an exhibition showing the evolution of the office over the past 40 years to mark the launch of The O2 Business Show Live in the Business Design Centre in Islington, London. Related articles The evolution of office technology: From the...
Experiential Marketing Microsoft giant Surface in Trafalgar Square When we were challenged to build not only a giant, but working tablet to celebrate the launch of the new Mircrosoft Surface 2 how could we possible say no! With a little less than a 2 week lead time to design, programme and build the incredible 27-foot-wide, 17-foot-tall Surface 2...
Exterior O2 Umbrellas Made up from 500 individual umbrellas, our latest installation covers Canary Wharf in London. The magnificent O2 umbrellas exhibit being displayed for the first time in one of London’s most vibrant business and shopping districts. The UK’s biggest umbrella, measuring 6 x 8 metres took three weeks to create. Over...
Fashion Hermes Window Displays at Bond St. A wonderfully stunning window display that is currently occupying the windows at the Hermes store on Bond Street. A beautifully had painted canvas is the backdrop to bold graphic images and delicate hand made bows and arrows. An absolutely fabulous setting for gorgeous Hermes scarves and ties!
Fashion Fashion Stops Traffic As London Fashion Week kicks off this weekend we wanted to take a look back and share one of our not so average fashion shows! Client…………….General Motors Agency…………..Mischief PR Creative……….. Mischief PR Some locations are so precious they cannot be hired, this makes them priceless, turning them into PR gold....
PR “Live Knitting” On Giant Outdoor Billboard in Shanghai We absolutely love Nike’s latest ad campaign for their “innovative Free Flyknit technology” which sparked some equally innovative thinking on the PR front from their Chinese marketing division, Wieden+Kennedy – in the form of extreme real time knitting. Creative Agency: W+K Shanghai Related articles Nike Free Flyknit – “Live Knitting”...
Creative The Helix Workshop by Zak Waters Media A stunning selection of photographs documenting our workshop in full operation here at Helix 3d. Taken by the very talented Zak Waters.
Experiential Marketing Cadbury’s Giant Chocolate Castle on Brighton Beach The residents and holiday makers of Brighton woke up to a sweet surprise when a giant castle made of chocolate appeared on the sea front! Cadbury’s used 90,000 of its Dairy Milk pebbles to make the creation on the most popular of pebble seafronts, Brighton Beach. It took 5 people...
Experiential Marketing The Story Behind Tweet Shop A year has passed since the world’s first Tweet Shop opened to promote the launch of Special K Cracker Crisps. More than 400 media outlets covered The Tweet Shop and this week we saw it return to London’s Metro for the second time! Great to see the joint work of...
Film & TV Welcome to Hotel Alcatraz PR firm Hope & Glory tasked Helix with the design, fabrication and installation of 4 prison cells; exact replicas of the original cells from the infamous federal jail, Alcatraz. The installation was called Hotel Alcatraz and celebrated the UK release of HBO’s new television show, Alcatraz, by LOST creator J....
Experiential Marketing Sunny With A Chance Of Snow?!? Only the latest work from Miss Cakehead would bring us snow in the midst of a summer heatwave! The best kind of snow made of strawberry and vanilla ice cream of course! Visitors to Thorpe Park were the lucky ones to get a taste of the crazy British weather! ...
