Tag: shopping

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  McVities Cuddle machine on the loose

  How do you make a total stranger happy? Well it seems that McVitie’s have hit on the answer, combine biscuits and hugs and you get some pretty happy people. Their research has discovered that we enjoy 2 (or more) biscuits a day so they commisioned a special vending machine to…

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  O2 Umbrellas

  Made up from 500 individual umbrellas, our latest installation covers Canary Wharf in London. The magnificent O2 umbrellas exhibit being displayed for the first time in one of London’s most vibrant business and shopping districts. The UK’s biggest umbrella, measuring 6 x 8 metres took three weeks to create. Over…

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  Harrods Cinema Window: 2008

  Designed as a promotional event for the prolific Dewynters this installation encouraged people to get into West End Theatre, and what better place to do so than the shop window of Harrods! Using clever illusions and deceiving perspectives Helix managed the impossible, fitting what seemed to be a full sized…