Tag: New York
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Smartphone app Uber offers ice cream-on-demand service
As a clever way to promote its on-demand chauffeuring services, Uber launched a literally ‘cool’ on-demand offering that lets you summon an ice cream truck wherever you were. For one day only the team of ice cream vans took to the roads of 33 cities across the world including in…
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International Bed Jumping
This international experiential event was designed in house at Helix, and took place in London, Paris, NYC, Shanghai. We built, installed and managed all aspects of the project including graphics, print, licenses, permission, H&S, carnet, import duty, structural design and organised donation of mattresses to charity after the event. …