Dead Rising

Public Relations

What better way to celebrate a Christmas launch of a major computer game franchise than with oversized Christmas lights complete with zombies.

Number of frames: 11 enormous frames of 8m x 4m
Meterage of lights: 26945 metres which is just over 16 miles!
Animations: 64 animations controlled with Arduino powered relays that tell the story of Dead Rising 4 for the 360-degree live action trailer.